7 actionable ways to increase web traffic
Posted: 11 Jan, 2023
The one biggest use of a website after boasting your great work is reaching more customers to see it. They visit the website, they like your work, they want to contact you, and then they became a lead!
For a business owner or a marketing manager, how to increase web traffic and get more users to visit your website?
Learn 7 ways to increase web traffic and win their attention.
7 actionable ways that proved to increase web traffic
Implement these ways in your website and you will start getting more traffic.
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Ensure that your website is optimized for receiving traffic by running a technical website audit
Too often the rush of business owners to get leads from their website makes them forget to check if their website is all ready for this action or not. And they exert efforts in getting web traffic while the problem is in the website itself! What a waste of time!
Avoid this by running a technical website audit to check that your website is free of issues and bugs. Detect what is holding you back.
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Add a BLOG to your website
Put yourself in your customers’ shoes and think of why would they visit your website. Absolutely to find something useful that can solve an issue they face in their work. A business blog on your website is a key user magnet to drive traffic to it and acts as a golden plate to serve your services, information, news, and share experiences.
However, some websites are not technically configured to have a blog on it. So, seek a technical check from an expert to know if you can add a blog to your website or not.
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Implement an SEO strategy
You have great work on your website but no one can reach it, what is the point of it? SEO proved to boost the reach of your website multiple times and drive increased traffic by pushing your website to the top of search engine results. Can SEO really increase your website traffic?
Users in 2023 search for a product, a service or a company on Google and search engines before they take a decision. And over 25% of them are more likely to click on the first result and not move to the next page. So this is your chance to show up and attract this user who may convert to be your next lead.
Following a well-studied SEO plan will put your website on the first search results page for the search inquiries that your target audience use.
We use a wide range of winning SEO plans that helped our clients drive remarkable traffic to their websites and show on the first page of search results.
The uniqueness of our SEO plans is that our SEO technicals provide you with the traffic number that you should expect to get and within what time range, and also share the full action plan and its exact deliverables with you.
Want to know the best SEO plan for you? Choose SEO and we will get back to you immediately.
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Distribute your content
Multiply your marketing channels. When it comes to increasing the traffic to your website, take the smart way not the hard one. Activate your presence on different marketing channels like Facebook, Instagram, Twitter, and other social media channels. These channels proved to drive quality traffic to your website if you curated good suitable content on the suitable channel and on a consistent basis.
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Newsletter - make use of email marketing
One of the most overlooked website traffic sources is email marketing and it is still on top of the highest B2B marketing strategies. Make a list of your customers’ data and send to them on a regular basis what you have shared on your website. Be it a new article, news update, new service or a new project.
Managing emails and clients’ data may be overwhelming to handle manually. In this case, using a strong CRM system is perfect to solve this hassle. Want to know more about CRM systems at Code95? Talk to a specialist now!
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Run paid ads
On social media and google search engines, paid ads boost your reach to the desired audience segment. As you customise the ad to your desire by selecting the segment of the audience with the selected interests that relate to your content.
And on Google and search engines, it is called SEO paid campaigns. Running SEO paid campaigns shows your website on top of organic search results as a sponsored ad. This gets more users to click on it and brings more traffic to your website.
It was never about just driving traffic to your website, but driving QUALITY traffic to it! And quality traffic here means users that are interested in your work and are searching for something like what you offer on your website. Use these ways with your ideal client in your mind and you will increase web traffic to your website.
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Build an online community around your business
Get closer to your clients who you want to attract, answer their questions, and offer solutions to their problems. Be active on social media and ask & answer platforms like Quora and Reddit. See what people are asking and what are they struggling with and be there with a valuable answer and link it to your website so if they want to know more about this they visit your website.
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Posted: 11 Jan, 2023